Khaos

Archive for February 22nd, 2003

Web Usability

Saturday, February 22nd, 2003

Usability rules the Web. Simply stated, if the customer can’t find a product, then he or she will not buy it.

The Web is the ultimate customer-empowering environment. He or she who clicks the mouse gets to decide everything. It is so easy to go elsewhere; all the competitors in the world are but a mouseclick away

– Jakob Nielsen, Designing Web Usability